Dr. James Barnes

Marketing Strategist & Certified StoryBrand Guide

Fix Confusion.
Grow Revenue.

If your message isn’t clear, customers choose your competitors.

I’ll show you where your customers get confused.

 3 People icon with transparent background15,000+ businesses nationwide trained to clarify their message.


As Featured In & Trusted By

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Why marketing feels harder than it should.

If you’re responsible for growing revenue, the pressure is real.
But most marketing doesn’t fail for lack of effort — it fails because customers are confused.

When customers are confused:

  • Leads hesitate

  • Sales stall

  • Growth slows

Adding more marketing only adds more noise.

Book a call with me to clarify your marketing strategy and grow your business. 

I've trained 15,000+ businesses to clarify their message to grow revenue. 

To Your Success,

James

 

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Dr. James Barnes, Ph.D.
Extension Professor
Director, Bricks-to-Clicks® Marketing


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How do we fix it?

We start by fixing the right problem first.

  1. Clarify your marketing message 

  2. Make your value obvious to customers

  3. Align every channel (website, social, email) around one clear message

When these line up, marketing finally works.


Let's do this together.

Do it yourself doesn't mean
figure it out by yourself.

Hi, I’m James.

Marketing strategist. Agricultural economist. StoryBrand Guide.

I work exclusively with food, agriculture, grocery, and rural businesses — the industries I know best.

You don’t need more tactics. You need clarity and a plan. That's where I come in. 

 


Just a few of our favorite high-fives...

  • "Our sales have increased 54% during our historically slowest time of year.”
    —Jack Robertson, HogEye Cameras
  • “The marketing services I received from Dr. Barnes helped clarify my message and our growth is now astronomical!
    —Dr. Kenneth Thomas, Umble Coffee
  • I highly recommend Bricks-to-Clicks® Marketing to any organization or business!”
    —Jeannie W. Zieren, Mississippi Main Street Association


COACHING AND DIGITAL MARKETING TOOLS

For small businesses, food and ag brands. 

Master Your Marketing

An interactive, online course that helps you create a 4-part digital marketing plan that works - so you make money instead of wasting it. 

Tell Me More

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Free

Personalized Coaching

Practical support for whatever marketing pickle you're in. Let's do this together. 

BOOK A CLARITY CALL - IT'S FREE

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Free

Website Mini-Masterclass

If your website isn't making you money, get this masterclass to boost your revenue. 

GET THE COURSE

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Free

Live Webinar: Grow Your Sales Through Social Media

Learn seven must-dos!

TBA

Enroll Now

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Free to MS Residents

5 Social Media Mistakes Your Business Should Avoid

A step-by-step social media guide to help you grow your business.

Get the Book

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Free

Traction Email Newsletter

Quick tips to get your marketing moving again.

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Free

The Bricks-to-Clicks® Podcast

Practical marketing guidance in about 15 minutes.

Listen

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Free

The Bricks-to-Clicks® Blog

Inspirational marketing case studies to show you what's possible.

Read


Incredible brands we've been honored to serve.

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Hogeye logo
Oktibbeha County Co-Op Logo
Big Pig Trap logo
Alliance of Sustainable Farms Logo (Gray)
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Mississippi Main Street Logo Gray
Veterans Business Outreach Centers Logo (Gray)
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Mississippi Development Authority (MDA) Logo (Gray)


Let's take this one step at a time.

  1. Get clear.

    Book a call with Dr. Barnes or choose a resource and know exactly how to improve your marketing.

  2. Get noticed.

    Develop a strategy and message to attract more customers.The right ones.

  3. Get sales.

    Implement your strategy and get the results you deserve to grow your business.

Not sure where to start? Let's talk about it or send Dr. Barnes an email.


Ready to make your marketing finally work?

Let’s diagnose what’s actually holding you back and map a simple plan forward.