Dr. James Barnes
Marketing Strategist & Certified StoryBrand Guide
Fix Confusion.
Grow Revenue.
If your message isn’t clear, customers choose your competitors.
I’ll show you where your customers get confused - and how to fix your message.
15,000+ businesses nationwide trained to clarify their message.As Featured In & Trusted By






Why marketing feels harder than it should.
If you’re responsible for growing revenue, the pressure is real.
But most marketing doesn’t fail for lack of effort — it fails because customers are confused.
When customers are confused:
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Leads hesitate
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Sales stall
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Growth slows
Adding more marketing only adds more noise.
Book a call with me to clarify your marketing message so your business grows.
I've trained 15,000+ businesses to clarify their message to grow revenue.
To Your Success,
James
Dr. James Barnes, Ph.D.
Extension Professor
Director, Bricks-to-Clicks® Marketing

How do we fix your message?
We start by fixing the right problem first.
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Clarify your marketing message
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Make your value obvious to customers
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Align every channel (website, social, email) around one clear message
When these line up, marketing finally works.
Let's do this together.
Do it yourself doesn't mean
figure it out by yourself.
Hi, I’m James.
Marketing strategist. Agricultural economist. StoryBrand Guide.
I work exclusively with food, agriculture, grocery, and rural businesses — the industries I know best.
You don’t need more tactics. You need clarity and a plan. That's where I come in.
Just a few of our favorite high-fives...
- "Our sales have increased 54% during our historically slowest time of year.”
—Jack Robertson, HogEye Cameras - “The marketing services I received from Dr. Barnes helped clarify my message and our growth is now astronomical!”
—Dr. Kenneth Thomas, Umble Coffee - “I highly recommend Bricks-to-Clicks® Marketing to any organization or business!”
—Jeannie W. Zieren, Mississippi Main Street Association
COACHING AND DIGITAL MARKETING TOOLS
For small businesses, food and ag brands.
Master Your Marketing
An interactive, online course that helps you create a 4-part digital marketing plan that works - so you make money instead of wasting it.
Free
Personalized Coaching
Practical support for whatever marketing pickle you're in. Let's do this together.
Free
Website Mini-Masterclass
If your website isn't making you money, get this masterclass to boost your revenue.
Free to MS Residents
5 Social Media Mistakes Your Business Should Avoid
A step-by-step social media guide to help you grow your business.
Free
Traction Email Newsletter
Quick tips to get your marketing moving again.
Free
The Bricks-to-Clicks® Blog
Inspirational marketing case studies to show you what's possible.
Incredible brands we've been honored to serve.










Let's take this one step at a time.
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Get clear.
Book a call with Dr. Barnes or choose a resource and know exactly how to improve your marketing.
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Get noticed.
Develop a strategy and message to attract more customers.The right ones.
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Get sales.
Implement your strategy and get the results you deserve to grow your business.
Not sure where to start? Let's talk about it or send Dr. Barnes an email.
Ready to make your marketing finally work?
Let’s diagnose what’s actually holding you back and map a simple plan forward.


